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13 Best AI-Powered Content Creation Tools For All Your Needs

3 weeks ago 26 mins read
Vasco Monteiro
Vasco Monteiro

Creating content can be a real struggle. When you think you’ve nailed it, something changes, like a new algorithm update or a competitor’s recent blog post. Amid these challenges, AI SEO has become the holy grail of content creation. With the rise of artificial intelligence (AI), many creators sigh relief. 

This guide explores how AI-powered content creation can help you tackle SEO head-on. You’ll discover how AI can help you produce SEO-friendly blog posts faster and with less stress. You're in the right place if you’re looking for a straightforward way to use AI for your SEO goals.  You’ll also learn about Journalist’s AI article writer, a valuable tool for achieving your objectives, such as using AI for blogs, SEO, and auto-publishing. 

What is Content Creation?

person in a small meeting - AI-Powered Content CreationContent creation involves generating topic ideas that appeal to your buyer persona, creating written or visual content around those ideas, and making that information accessible to your audience through a blog, video, infographic, or other content format. 

In addition, most content creation processes involve thorough rounds of edits with other stakeholders before content is ready to be published. 

Because content can take many forms, including blog posts, videos, eBooks, Tweets, infographics, and advertisements, the content creation process is nuanced and only sometimes as simple as it might seem, especially for beginners. But doing it well can genuinely impact your business. Recent research proves that creating quality educational content makes customers 131% more likely to buy from your company.

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What Content Can I Create With AI?

Artificial intelligence can help you produce many types of content, but the most common is written content. At the moment, AI tools excel at generating blog posts, articles, product descriptions, whitepapers, eBooks, and more. You can also use AI to help you write emails, ad copy, social media posts, YouTube scripts, podcast outlines, course content, Pinterest pins, newsletters, and press releases, to name a few.

What is An AI That Generates Content Ideas?

AI content creation tools can help you brainstorm topics and outline articles to make your writing process more manageable. Tools like Journalist can even help you develop ideas that are optimized explicitly for SEO. 

Journalist has an "SEO-optimized" writing feature that helps you get discovered on Google by creating content that meets the search engine's standards. With this AI SEO tool, you can generate blog topics, sections, and lists of keywords to include in your articles to help you rank on Google.

13 Best AI-Powered Content Creation Tools For All Your Needs

man working hard in a team - AI-Powered Content Creation1. Journalist AI

The Ultimate AI SEO Writer  Journalist AI is the AI SEO writer who auto-publishes your blog. With Journalist's AI writing, Google indexing, content syndication, “SEO-optimized” writing, content publishing features, and many automations that save you time, Journalist makes it as easy as possible for companies to write high-quality content at scale. Journalist is the best B2B AI writing tool. Sign up today to get three free articles from our AI article writer

2. Quillbot 

Whether you need to write for school, work, pleasure, or otherwise, QuillBot Flow has got you covered (and the best part is, it's free!). The QuillBot Flow has all of the capabilities of other AI writers, plus things that make it uniquely a QuillBot tool. The QuillBot Flow can detect tone and predict what should come next in a sentence, paragraph, and structure. It's perfect for generating articles, social media posts, essays, long-form content, product descriptions, emails, or original content. 

Pros

  • A free plan is available, and there’s no need to sign up. 

  • There is a refund policy in place. 

  • Extensions for Microsoft Word, Google Chrome, and macOS are readily available. 

  • You can access a free Language Translator. 

  • The option to upgrade makes access to additional features very affordable. A free app for content summarization is available. 

  • Additionally, a free Grammar Checker app is provided. 

Cons 

  • Only two writing modes are available for free. 

  • OpenAI GPT AI writing is unavailable. 

  • There is no AI content detection feature. 

  • Manual intervention is usually required. 

  • Both free and paid plans have character limitations in place 

3. Buffer AI Assistant 

Buffer’s AI Assistant was built for social media. You can use it as and when you create and schedule your content with Buffer, making the content creation process seamless (no more copy-pasting to various social networks, incredibly tedious if you’re cross-posting to multiple platforms). The best thing about Buffer’s AI Assistant is that it understands the nuances of each social media platform. 

For example, the content you create for X (formerly Twitter) won’t exceed your character limit. It’s also trained to make the tone of LinkedIn content more professional, Instagram more playful, and so on. Another time-saving feature is the editing buttons within the assistant. Instead of having to type further instructions to the Assistant to tweak your post, just click Rephrase, Shorten, Expand, More Casual, or More Formal to get you closer to the content you’re after. 

Pros 

  • Reduces the time spent on daily social media tasks by automating scheduling and reporting. 

  • Offers multiple pricing tiers, including a free option, making it accessible for businesses of all sizes. 

  • The intuitive design makes it easy for newcomers and professionals to navigate and utilize the platform effectively. 

Cons 

  • New users may require some time to utilize all available features fully. 

  • While it supports many significant platforms, some newer or less common platforms might still need to be fully funded. 

  • Although it offers various integrations, specific tools or services might need compatibility. 

4. Jasper 

As one of the first AI writing tools to market (then known as Jarvis), Jasper has had time to hone its UI and feature set. Along with AI text generation for a plethora of specific projects — everything from landing pages to full-on marketing campaigns, Jasper also boasts Remix (a dedicated tool for reworking content via a link, uploaded document, or text), Chat (a back-and-forth chat box with the AI to help you brainstorm or hone ideas), plus a Chrome extension. Jasper has moved beyond just copywriting and now aims squarely at marketing teams. 

The collaborative features mean everyone can jump into various documents and view projects and campaigns at a glance with nifty Kanban and calendar views. Managers and editors can also add in things like brand voice and style guide documents to ensure things stay on track across all content pieces. When writing, Jasper’s intuitive system will ask you to enter a simple prompt or choose from a list of templates. From there, you’ll be asked for more information upfront, which differs depending on what you’re working on. 

Before generating your draft, you can add things like your target audience, specific points to include, and more — but the AI can predict these things so well that this usually just involves choosing from some recommended options. While Jasper is intuitive and great for teams, it’s worth noting that the foundation of the tool is the same as most of the other (cheaper) options on this list. Jasper “uses over a dozen language models,” but the marketing copy generated is similar to what you’ll get from ChatGPT and other AI writing software. 

Pros 

  • Generates in seconds – Seeing content appear out of thin air never ages with generative AI. After a few simple inputs, you can have a full page of content. 

  • Sounds natural, well-written, and accurate

  • Fleshes out ideas—If you’re struggling to put pen to paper, Jasper.ai can help spark new ideas and angles for your content. 

  • Affordable—Jasper.ai is an excellent option for small businesses with a limited budget to scale up their content production. 

Cons 

  • Lacks personality and voice – AI can’t provide the experience and personalization a human can add to a piece. While it can mimic tone, the output is often generic. 

  • It can require heavy editing. This con is only a con, depending on what you’re creating and how you want to leverage AI. 

  • Struggles with niche topics – Jasper.ai performs best with straightforward content requests. 

  • No fact-checking – Jasper feeds you a compilation of what it finds online. So, if the information is incorrect, guess what? Your output will be the same. 

5. Rytr 

On top, here are Rytr’s key features: 

Document editing

Rytr is closest to Jasper’s long-form assistant with their on-document edits. You can select a text and use plenty of tools to rephrase it, check it for grammar, or even shorten it. 

GPT-3 

Like the best AI writing software, Rytr uses GPT-3 to power its writing software. 

Over 30 use cases – Some competitors offer more, but Rytr still covers the basics. 

Compact interface

Everything you can do in Rytr is concentrated in one compact dashboard. 

Multi-language support

Rytr takes input and outputs content in over 30 languages, including Hindi. 

SEMRush Integration

If you want to help research keywords and an AI writer in the same tool, Rytr has it. 

Pros 

  • There are many supported use cases. Rytr’s AI writer supports more types of content than most other tools. There are 40+ use cases so you can generate almost all of the content. We would like to know how you can tailor the output's tone, creativity level, and language as needed. 

  • Very good for short-form content & outlines. We were impressed with Rytr’s ability to generate paragraphs and blog post outlines. In our tests, both were high quality, reasonably well-written, and made sense. This can help you get your article's foundations in place quickly and save time, but you’ll need to expand on each section yourself. 

  • Unique features. Rytr has a few unique features you don’t often see in other content optimization tools, like an AI image generator (super helpful) and a writing portfolio page builder. Both of these are especially useful for content writing professionals. 

  • Easy to use. Rytr’s UI doesn’t have all the bells and whistles that other platforms offer, but it’s at least very easy to use. Everything you need to do happens in the rich text editor (which is super simple) or from the toolbar on the side, so you should get the hang of it immediately. 

Cons

  • Not great for long-form content. Rytr’s AI generator falls when it comes to long-form content. It can generate a paragraph on a given topic pretty well but produces odd, repetitive, and often nonsensical output when asked to expand on that paragraph. So, it can’t create blog posts entirely but can help you get started and streamline your workflow. This should be enough for most users. 

  • SERP analysis & keyword research could be improved. Rytr’s SERP analyzer and keyword tools are pretty poor compared to those of its competitors. They feel like afterthoughts and aren’t seamlessly integrated into the UI. And you don’t even get access to keyword metrics like search volume and competition. However, this may not be a deal breaker if you’re not looking for those features. UI could be better. 

  • Rytr’s UI is straightforward, making it easy to use, but could be much better. It’s not very streamlined or intuitive, and it’s not well-optimized around content writing workflows compared to other tools like Journalist. It just feels too basic. Of course, this is entirely subjective, and you might love the interface. 

6. Copy.ai 

Copy.ai is another tool on this list that has outgrown the content generation mold it was born into. The multifaceted tool aims to help Sales and Marketing teams go from “go-to-market bloat to velocity.” What that means in practice is that it is a slick tool, like Jasper. However, Copy.ai places more emphasis on repeatable workflows that will help save marketers (or salespeople) time — think “repurpose this blog post into a LinkedIn post,” “Check this copy for plagiarism,” or “Find prospects at company X.” 

You can choose these workflows from an impressive library or customize your own. The finished product will look like a flowchart, where each step in the process is effectively an AI prompt (or a series of them). 

Pros 

  • Has dozens of premade templates for blogs, research papers, and social media 

  • Can understand your brand’s tone of voice for consistency Incredibly user-friendly, great for those new to AI writing tools 

  • Offers a free plan with up to 2,000 words 

  • Valuable e-commerce features like a Product Description writer 

Cons 

  • We found that short-form content isn’t as detailed as longer-form content

  • There’s no history tab for previously asked questions and set tasks 

7. Writesonic 

If you write a lot of marketing copy and want to automate it, Writesonic might be your solution. They have tons of templates for this specific purpose. You can use it to create anything from a LinkedIn description to ad copy meant for Facebook or Google. 

Pros 

  • Easy to use for beginners to use, and I love the design 

  • It has an incredible AI article writer 

  • Designed with fully-fledged SEO tools based on AI 

  • Editor helps you to optimize your content that works on SERPS 

  • Helpful keyword research tool 

  • There are tons of video tutorials 

Cons 

  • The keyword tool is a bit slow and not great to use for long-tail keywords 

  • The templates for short-form content are not robust 

  • Organizing your blog posts in the folders is not very intuitive 

  • To create long-form content, you need more than a keyword to create it 

8. Outranking 

Outranking has a data-driven approach to generating AI content. It does this with a clear workflow that takes you through SERP analysis, SEO scoring, and AI writing assistance. Here’s how you do all of it in Outranking.io: 

Topic Research

Outranking.io takes your keyword and analyzes an ideal structure for your article, what people are talking about on that topic, and plenty more. 

Content Brief Generation

Based on that research, Outranking creates a content brief for your article. 

AI writing – Outranking.io can use AI to generate content based on the brief. 

Optimize content on-page

A quick and easy way to improve your content. 

Default to data

Outranking helps you generate and improve your content with a data-driven approach. 

Pros 

  • The keyword clustering tools help users find alternative ways to rank for highly competitive keywords in different ways. 

  • End-to-end insights about competitors’ content and SEO performance let users find content gaps and profitable SEO opportunities. 

  • Additional metrics like PageRank, Allintitle, and other insights help users take a strategic internal linking approach. 

  • Facebook community support, monthly webinars, and resource hubs give new users ample information to stay updated about tools’ best practices. 

  • Google Search Console integration and effortless data export process from Ahrefs and Semrush make it a collaborative tool. 

  • A simple interface and abundant data help users make data-driven decisions. 

  • An in-built plagiarism checker, team collaboration, and content management systems are additional advantages of using the tool. 

Cons 

  • Beginners may have difficulty getting used to the tool. 

  • Much practice and upskilling is required to make sense of the abundant data provided. 

  • The absence of a free trial period is a significant drawback, as potential users can’t test the waters before investing in the premium plan. 

  • Users require an additional keyword research tool to conduct in-depth keyword analysis, as Outranking does not have a robust keyword research tool. 

  • Outranking relies on PageRank to determine internal linking strategies. While PageRank can be a helpful metric, sometimes the suggestions must be revised. 

  • The monthly price is quite expensive for the features that the tool offers. 

9. SEO Wind 

SEOWind is not a multi-purpose tool like many others on this — it’s laser-focused SEO (search engine optimized) content, making it an excellent tool for content marketing. As such, SEOWind doesn’t ask you to enter a prompt to kick-start your writing but a primary search term. From there, it’ll jump you to a fascinating dashboard that analyzes blog posts and pages already ranking for this term to help you create your ‘brief.’ 

In this build-you-brief dashboard, you’ll see a competitor analysis (an overview of blog posts and pages already ranking in Google for your term), competitor outlines (the structure of their content), and questions to answer (related queries pulled from Google, Quora and Reddit). The tool also recommends the ideal word count, the number of headings, and even the number of images to include. 

With this information at your fingertips, you can pull bits and pieces to create your brief, from which SEOWind’s AI will generate a draft for you to download in your format of choice — from there, you’re left to edit the article on your own. While SEOWind makes briefs super customizable, there’s no way to edit and rework with AI once your draft is generated. 

Pros 

  • Quick output 

  • Lightweight tool 

  • Plenty of templates 

Cons 

  • No special features 

  • Grammar isn’t its forte 

10. Sudowrite 

Not only will Sudowrite help you generate ideas and write stories for the characters you’ve had floating around in your head for years, but it’s also an AI-powered project management tool of sorts designed explicitly for fiction writers. As for the writing itself, you’ll start by entering the genre of your masterpiece-in-progress, then get cracking on the draft. Instead of entering a prompt, start by entering what you have. 

With a few sentences to start a chapter, click the ‘Write’ button, and the AI generator will suggest several options to keep moving the story forward. Highlight a word or phrase and hit ‘Describe’ to generate a description of the object based on each of the senses or a metaphor. There’s also a ‘Rewrite’ button to help you paraphrase or rework something and a ‘Brainstorm’ button to help get your creative juices flowing in specific directions, from characters to world-building to plot points. 

Pros 

  • Sudowrite enhances creativity for novelists and fiction writers. 

  • It generates high-volume original content at a rapid pace. 

  • Overcomes writer’s block with creative suggestions. 

  • Streamlines essay planning for better structure. 

  • Refines text by offering improved word choices and sentence structures. 

Cons

  • Limited knowledge base compared to tools like ChatGPT. 

  • The learning curve involved mastering Sudowrite’s features and capabilities. 

  • It may rely on clichés and tropes due to its large training dataset. 

  • Control can be challenging, with the risk of generating too long, short, or off-topic text. 

11.Frase.io 

Frase IO is a special mix of tools. Not just an AI writing software and not just a research tool. It combines everything site owners need to output content faster. Here are Frase IO’s main features: 

In-depth Research

Frase IO takes your keyword and delivers topic, SERP, and community research. 

Content Optimization

Like Surfer SEO, Frase suggests keywords to use in each document. 

Over 10 Content Templates

Frase IO doesn’t rely too much on these; they help get you started. 

Decent AI writing software  

It’s not based on GPT-3, so results may vary. But it can sometimes do a good job. 

Fully Fleshed Document Editor

Including SEO checker, grammar corrections, and a rudimentary task management system. 

Pros 

  • Content optimization 

  • Competitive analysis 

  • Good AI outlines 

  • Can optimize several articles for the same keyword (as one search) 

  • User-friendly interface (mostly) 

Cons 

  • Minor glitches 

  • Low-quality AI generator 

  • Questionable customer support 

12. Type 

The type describes itself as an AI-first document editor. With the tool, you can create short and long-form content, from emails to YouTube scripts to cover letters. The interface is clean and user-friendly, and you must begin with a simple prompt to get started. There’s a template library to tap into, which is handy for those moments when you just can’t face staring at a blank page (we’ve all been there). 

From there, Type will generate a high-quality content draft, which you’re encouraged to play with and make your own. Type’s generative AI makes it easy to do this with a host of different options; for example, you can switch between OpenAI’s GPT-4 and “Claude tends to be more creative and expressive but not quite as good at complex reasoning, whereas the GPT models are often much better at reasoning, but maybe a bit drier with tone,” Type Founder Stew Fortier explains in an onboarding video. 

Pros 

  • Drives writing efficiency with AI-powered suggestions. 

  • Facilitates seamless offline access and online syncing. 

  • Features a versatile editor for diverse content formats. 

Cons 

  • Limited offline functionality may hinder remote work. 

  • The lack of an integrated grammar checker could affect writing quality. 

13. Growthbar 

GrowthBar is an AI assistant focused on SEO. It has the average tools to help you write content, metadata, etc. On top of that, GrowthBar boasts many features that allow you to research keywords, competitors, topics, and other crucial information for SEO. Here’s what it can do: 

Keyword research tool

Get information like monthly searches or ranking difficulty. Keyword ranking tool – 

It lets you track your articles' performance. 

Competitor research

Use the Growthbar to keep tabs on your SERP competitors. 

AI Writing Tool

With the help of GPT-3, Growthbar can generate content for you. 

Content optimization tools 

It helps you pick the right keywords and structure for your posts. The responsive document editor allows you to add images straight to the Growthbar. 

Pros 

  • Basic keyword and competitor research 

  • Useful content optimization tools 

  • Pretty affordable

Cons 

  • Barebones SEO features AI writing assistant is a hit or miss 

  • Writing Guidelines do not include a conclusion or summary of the response. 

  • Use transition words and active voice. 

Benefits of Using AI Tools For Content Creation

man understanding use cases - AI-Powered Content CreationAI Content Creation Tools Make Content Writing More Efficient

AI-powered content creation tools can produce written content at astonishing speeds, producing complete articles in minutes.  While it may take a human writer several hours to conduct the necessary research and compose an article, AI tools can reduce the time needed to complete a writing project.  

Not only do they help writers get organized, but they can also generate content drafts for almost any topic.  The efficiency of these tools makes them particularly helpful for blogs that publish content regularly.  They can help create various posts, including listicles, how-to guides, and detailed topic descriptions.  Moreover, AI tools can assist with language localization, helping writers create content for various geographic areas.  They can even produce social media posts, personalizing this content for different sites. 

AI Content Creation Tools Cost Less Than Human Writers

Quality content comes at a price; hiring expert freelance writers to produce SEO content can cost hundreds or thousands of dollars.  The price usually depends on the length of the articles, the number of pieces needed, and the level of expertise required to produce high-quality content.  

In contrast, AI writing tools are either free or available at a very low cost.  While some offer monthly subscription plans, the price typically runs about $100 for tens of thousands of words.  Given the considerable savings, businesses that want to create lots of content quickly may want to consider using AI-generated content to help them meet their goals.

AI Content Creation Tools Improve SEO

AI content generators improve SEO in two significant ways. First, they help writers produce content more quickly, which helps satisfy publishing goals and decreases the likelihood of penalties for not updating websites often enough. Second, AI tools dig through thousands of online documents to absorb information and learn how to write like humans. 

In viewing all these documents, generators choose keywords to improve search engine optimization (SEO). The AI tool can suggest keywords for the content writer to use. By using these suggestions throughout an article, the content appears higher in search engine rankings if it follows the rest of the guidelines of being authoritative and is written by a person.

AI Tools Help Overcome Writer's Block

Writer's block is an all-too-common hurdle for many content creators. Sometimes, writers have trouble creating authoritative content for a subject they know little about. To help overcome this hurdle, AI tools can create detailed outlines and critical points to help the writer determine what should be included in the article. These suggestions can help the user overcome writer's block and spark the ideas needed to get started.

Will AI Take Over Content Creation?

AI mechanism - AI-Powered Content CreationAI Won’t Replace Human Bloggers, But It Will Change How They Work

Originality is crucial for successful blogging. Readers visit blogs expecting fresh ideas, personal experiences, and expert opinions. While AI can generate content quickly and efficiently, it cannot replicate the unique voice and perspective human bloggers bring.

This is why it’s important to use AI to produce a first draft or give AI as much information as possible from you to keep the content unique. AI is transforming the world of content creation, but it’s unlikely to replace human bloggers entirely. AI tools can help bloggers generate ideas, optimize content, and automate specific tasks, but they cannot replicate the originality, expertise, and personal touch human writers offer. 

As we move into the future, the most successful bloggers will be those who learn to leverage AI to their advantage while staying true to their unique voices and perspectives. By embracing the power of AI and human creativity, bloggers can create content that informs, inspires, and engages their audience like never before. 

How Bloggers Can Use AI Tools to Enhance Their Content Strategy

So, if AI can’t replace human bloggers entirely, what role does it play in content creation? Here are a few ways that bloggers can leverage AI to enhance their content strategy:   

Idea Generation

AI tools can help bloggers brainstorm topic ideas and identify trending keywords to optimize their content for search engines.   

Content Optimization

AI algorithms can analyze blog posts and suggest improving readability, SEO, and engagement.   

Personalization

AI can help bloggers deliver personalized content recommendations based on user behavior and preferences.   

Automation

AI-powered tools can automate certain aspects of the blogging process, such as scheduling social media posts or generating meta descriptions.   

By using AI to complement their skills and expertise, bloggers can streamline their workflow and focus on creating high-quality, engaging content that resonates with their audience.

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