Finding the right keywords for SEO can be challenging, especially when trying to create high-quality content quickly. After all, keyword research is like looking for a needle in a haystack. Not only does it take time away from writing, but it also can be challenging to know where to start.
This is especially true if you’re looking to optimize your content for a specific niche or target audience. If this sounds like you, you’re not alone. Thankfully, AI keyword analysis can help you quickly identify the best keywords for your SEO goals so you can create content that ranks faster. In this guide, we’ll explore how AI SEO works, the value of keyword analysis, and how you can use Journalist’s AI article writer to improve your SEO to boost your organic traffic and help your business grow.
One of the best ways to improve your SEO is to utilize AI content writing for blogs, SEO, and auto-publishing. Journalist’s AI article writer makes it easy to start by helping you improve your SEO with AI keyword analysis. With this tool, you can quickly find relevant keywords for your content, create high-quality SEO blog posts, and even set them up for auto-publishing on your website.
What is Keyword Analysis?
Keyword analysis evaluates the search queries that consumers enter into search engines. It helps identify and prioritize the search terms you want to rank for and use them more effectively. When applied to SEO, keyword analysis focuses on three core elements:
Popularity
How many searches a given keyword gets over some time?
Competition
How many websites compete for a spot in organic search results for that keyword?
Intent
What a searcher is looking for when they type a specific query into a search engine.
Check out this comprehensive video tutorial on AI Keyword Analysis:
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How To Effectively Do Keyword Analysis In 5 Simple Steps
1. Assessing the Difficulty Level of a Keyword
Keyword difficulty measures the difficulty of ranking for a specific search term. The more challenging the competition, the harder it will be to rank for that keyword. Many factors influence how difficult a keyword is to rank for.
Moreover, keyword difficulty is a helpful metric for determining which keywords to target. It reflects your chances of ranking for that keyword on your own. The Personal Keyword Difficulty score is even more helpful. This metric reveals the ranking difficulty of a keyword for your domain, making it more relevant to your unique situation.
2. Evaluating Your Topical Authority
When analyzing keywords, it’s also essential to evaluate your topical authority. This metric looks at how authoritative your domain is for specific topics. Understanding your topical authority can help you identify where to excel in search rankings. Topical authority analyzes the quality and relevance of content for the said keyword, helping to predict how well your content will perform in search engine rankings.
3. Analyzing Monthly Search Volume
Monthly search volume estimates how often a keyword is searched nationally over a month. The higher the volume, the more online interest in the keyword. You can also check international, regional, and historical search volumes for any keyword. The volume metric holds several benefits, including allowing you to estimate the traffic potential of a keyword.
4. Looking at Potential SERP Positions
You should also look at potential SERP positions. This allows you to see where your competitors rank for your target keywords so you can understand what it may take to outrank them.
5. Understanding Keyword Intent
Simply including a keyword in your content isn’t the same as “targeting a keyword.” To accurately target a keyword, you need to understand why the keyword is being searched. Misunderstanding keyword intent is where a lot of content goes awry.
What purpose does your content serve if it does not accurately match searchers’ needs? Other than looking spammy and irrelevant, not much. To understand keywords, you must understand why web users use them in must understand why web users use them in search queries. Then, you can build content that answers these queries. Think of search intent from a search engine’s point of view: Google is trying to create a service that matches search queries with relevant sources of information.
Try Journalist AI's AI Article Writer Today
Journalist, an AI SEO writer who auto-publishes your blog. Using Journalist, you get "SEO-optimized" writing, content publishing features, Google indexing, content syndication, and many automations that save you time. With its help, writing high-quality content at scale is a breeze. Sign up today to get 3 free articles from our AI article writer.
Can AI Do Keyword Analysis?
For SEO, keywords are crucial. They signal to search engines what your content is about, helping you attract exemplary visitors to your website. While you can manually research keywords, it’s much easier to let artificial intelligence do the work. AI can quickly analyze and identify relevant keywords for your business by examining vast amounts of data.
Then, it can create optimized content that targets those keywords to improve your chances of ranking on search engine results pages. There are many AI tools to choose from. One of the best is Journalist AI. This SEO-focused AI writer helps you discover relevant keywords and create optimized content that can rank on Google. Sign up for Journalist AI today to get three free articles.
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How To Find Keywords With AI
Enter Your Main Keyword to Get Started
To begin, you must enter a primary keyword related to your article. This targeted keyword will guide the AI as it uncovers additional relevant keywords that will help your SEO strategy.
Review the List of AI-generated keywords.
Next, you will want to analyze the keywords the AI tool generated. These suggestions are based on Google Keyword Planner data, so you can trust they will be relevant to your SEO strategy.
Generate Content Based on the Keywords
After generating the keywords, input them into an AI writer, such as Journalist AI, to create content suggestions. Feeding these keywords into an AI like Junia AI allows it to generate content that is not only relevant but also optimized for search engine visibility.
Review the AI Content and Make Improvements
Upon receiving AI-produced content, it is essential to conduct a comprehensive review. This step should be taken as it ensures the content's high quality and relevance.
Keep Refining Your Keywords
Monitor your content's performance regularly after publication. Pay attention to how well search engines are ranking your articles. This assessment will provide insights into whether your current keyword strategy is effective or requires tweaking.
10 Best AI Keyword Analysis Tools For SEO
1. Journalist AI: The AI SEO Writer that Publishes Content for You
Journalist AI is the AI SEO writer who auto-publishes your blog. With Journalists' AI writing, Google indexing, content syndication, "SEO-optimized" writing, content publishing features, and many automations that save you time, Journalist makes it as easy for companies to write high-quality content at scale. Journalist is the best B2B AI writing tool. Sign up today to get 3 free articles from our AI article writer.
2. Moz Keyword Explorer: A Less Overwhelming Keyword Research Tool
Moz's SEO platform offers several different tools designed for keyword research. While Moz doesn't include as many data points as some of the other full-featured SEO tools (like SERP position history or the total number of keywords a competing result ranks for), that is a benefit. It makes for a less overwhelming user experience for those who aren't professional search marketers without skimping on the metrics you want.
With the Keyword Explorer tool, you can search any keyword and see its monthly volume, difficulty, and organic clickthrough rate (CTR). Scroll down from there to see an analysis of current results ranking for it and suggestions for similar keywords.
Metrics like straightforward keyword difficulty and minimum domain authority make prioritizing the keywords you can rank for easy—and avoid wasting your time on out-of-reach queries.
Plus, with the Keyword Gap feature (part of the Competitive Research tool), you can find all the keywords your competitors rank for that you don't.
Pros
More approachable data presentation than many other tools
Straightforward prioritization metrics
A broad set of tools available for free
Cons
Fewer data than more robust tools
The free plan only includes 10 queries per tool per month
3. SEMRush
Semrush is an all-in-one digital marketing tool with a powerful keyword research toolkit. What I like about Semrush is that it lets you conduct keyword research in many ways. For instance, the Keyword Magic Tool helps you generate thousands of keyword ideas from one seed keyword.
Since Semrush’s keyword database has over 25 billion keywords, you’ll find new ranking opportunities and low-competition keywords.
Pros
Free forever plan available
Robust SEO research and tools
Organic and PPC keyword work research tools
On-page SEO
Competitor analysis
Track daily rankings
Identify link-building opportunities
Seven-day money-back guarantee
Cons
It’s not the most user-friendly
Paid plans are costly
Its free plan is minimal
4. Google Keyword Planner
Google Ads Keyword Planner is a must-have tool for running Google Ad campaigns, but it’s also useful. Use the tool to find new keywords, get insights and recommendations, and let that knowledge power your ad campaigns.
Pros
Build your keyword plan for Google Ads.
See projected search traffic and how many projected clicks, impressions, or conversions you may get
Turn your plan into a functional Google Ads campaign in a few clicks
Cons
As this is a Google keyword explorer tool, you’ll only be able to see projected organic search data for Google search terms
If you’re not planning to run Google Ad campaigns, another tool with a broader feature set may be beneficial
5. Google Keyword Planner
Regarding PPC keyword research, Google Keyword Planner is one of the best tools. It's free (even if you don't buy Google Ads), so you never have to worry about running into limits or expensive upgrades.
Google Keyword Planner includes two main features: one for exploratory keyword research and discovery and another for more in-depth research on search volume and forecasting. The "Keyword ideas" feature is similar to many of the tools on this list: you search for a seed term, and it generates other keyword ideas, along with details on monthly search volume, change over time, competition, ad impression share, and bid ranges.
You can refine your keyword list by brand or non-brand keywords, source websites, and more. If you're also using Google Ads, the "Forecast" feature makes planning for your paid ads and budget in advance easier. Keyword Planner can inform your organic strategy, too, by showing you where ranking organically may help you save on PPC costs.
Pros
Completely free forever, even if you don't use Google Ads
Helpful forecasting features for budgeting if you do use Google Ads
Can pull keyword suggestions from just your website
Google Keyword Planner cons:
Not helpful for organic keyword research
6. Ahrefs
Ahrefs provides all essential metrics for keyword research, such as keyword difficulty, search volume in a target country, global search volume, traffic potential, and the number of clicks per search.
Unlike Semrush, Ahrefs has no tool to generate thousands of ideas from a seed keyword. Instead, you’ll find semantically related keywords in the keyword ideas report. I actively used Ahrefs until they introduced a credit system. his system works as follows: You consume one credit whenever you open a new report, apply filters, or run a new search.
The cheapest Lite plan provides 500 monthly credits, which needs to be improved to conduct proper keyword research for a big website.
Pros
Free SEO tools
Advanced keyword explorer
Traffic values on keywords
Rank tracking
Backlink analysis
Site audit
Content analysis
Cons
No free trial
Not the most competitively priced
Involves a learning curve
Does not offer unlimited keyword lists
Limited integrations
7. Free Keyword Research Tool
Ryan Robinson's Free Keyword Research Tool is a straightforward option for getting primary keyword data.
The Explorer tab pulls up related queries for any keyword you search, along with ballpark search volume numbers and a keyword difficulty characterization from "low" to "very high." My favorite feature is the suggested angles you can use to build content. Tab over to the Ideas tab (or click the lightbulb icon on any of the related keywords) to see suggested long-form versions of the keyword that can help inform your content angle.
That is all there is here. You can only get a little data from this tool, and there's no upgrade option when you're ready to invest financially in your search strategy. But if basic keyword research is all you need, it's worth a look.
Pros
Simple, straightforward report
Unique suggested content angles
Cons
Fundamental data
No built-in way to save your research
8. SurferSEO
Surfer is a search engine optimization and AI content creation tool that allows teams to research keywords, generate content, and audit existing content. As an AI-powered copywriting tool, Surfer offers a free extension for Chrome that lets users research all the keywords they need without leaving Google.
Pros
Uncover relevant topic clusters based on your niche
Analyze search intent, see keyword difficulty scores, and check monthly search volumes
Do keyword research on the fly with the Keyword Surfer extension
Cons
Users suggest that you can’t modify topic clusters once created.
Some users report that the keyword research functionality is more essential than other alternatives.
9. Twinword Ideas
Twinword Ideas is an AI keyword research tool designed to search trends and bring you only the best keywords. Instead of manually reviewing long lists of keywords, use this AI keyword generator to get a more relevant selection of potential phrases to target.
Pros
See accurate keyword data, including search volume, organic traffic, and cost per click (CPC)
Save time building your list of related keywords with automatic keyword grouping.
View keyword scores and build your campaign around your best SEO ranking opportunities.
Cons
This is purely a keyword research tool, so teams looking for a platform with other content or SEO features may need to consider an alternative.
The keyword search tool feels more essential than other keyword research tools.
10. Copy.AI
Copy.ai is an AI marketing tool designed for sales and marketing teams that want to use generative AI to create and deploy content at scale. Like most AI keyword generators, Copy.ai creates a list of potential keywords with the proper prompts, so teams have plenty to use in website projects.
Pros
Create keyword clusters and ideas for potential phrases to target
Brainstorm content ideas and form a content plan
Use Copy.ai to build a content brief based on your keyword prompts
Cons
As it’s primarily an AI content writer, some teams may find this tool lacks specific keyword research functionality.
Some users may need help with purchasing credits for content generation.
Importance of Keyword Analysis
Boost Your Visibility and Generate Traffic
Search engines use keywords to understand what your content is about. By optimizing content with the right keywords, businesses can improve their website's ranking, making it more visible to potential customers and boosting traffic, leading to increased sales or leads.
Improve User Experience with Keyword Research
User experience (UX) refers to how easy and pleasant visitors use your website and interact with your content. Effective keyword research helps improve UX by understanding the audience's search intent and creating satisfying content. By targeting the right keywords, companies can offer relevant, informative, and valuable content.
Get a Competitive Edge with Keyword Research
SEO is all about getting your business found online. The more specific you can be, the better. That's why keyword research is crucial. It allows brands to identify gaps in the market and create content that meets their audience's needs, giving them a competitive edge in their industry.
Tips to Kickstart Your Keyword Research
To get started with keyword research, identify your target audience, analyze your competition, consider long-tail keywords, use keyword modifiers, and remember about location-based keywords.
Try Journalist AI's AI Article Writer Today
Journalist is a powerful AI writing tool that can help you optimize your content for SEO. The app, specifically designed for SEO, creates content based on the parameters you set so you can quickly produce articles that target your desired keywords. Sign up today to get 3 free articles from our AI article writer.
Get 3 Free Articles from Journalist AI's AI Article Writer Today
Journalist AI is an artificial intelligence writing tool that helps you create blog posts and other website copy optimized for SEO. Journalist AI can use natural language processing to create content that looks and sounds like it was written by a human.
The more you use it, the better it mimics your style. Its focus on SEO makes Journalist AI different from other AI writing tools. It generates "SEO-optimized" content, helps with Google indexing, and automates the publishing process so you can get your articles online faster. With Journalist AI, you can improve your website's SEO, write high-quality blog posts at scale, and save time.
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